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December 22, 2006

Last-Minute Gift Ideas: The Beerbelly

OK, this has nothing to do with channel marketing, but once again, when some things cross your desk, you can't resist commenting.

LG_Beerbelly.jpg

Here it is...innovation at its finest...the Beerbelly. The perfect gift for the alcoholic in your family who can't sit through an event without 40 oz. of liquid refreshment. Billed as a way to save money on expensive stadium/arena beer, the Beerbelly defies imagination.

In their own words..."A removable spare tire that also serves a stealth beverage. So now you can not only sport the look that’s legit to the touch (and the frisk), but you can also enjoy a tasty beverage wherever you want, whenever you want."

How attractive. I don't even want to speculate what this says about our civilization....

Posted by jcioban at December 22, 2006 9:42 AM

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