« Shiny Suds and the Fundamentals | Main | Nobody Said Marketing Was Easy »

December 31, 2009

The End of a Decade

10 years.

The 200x decade is about to become history. And with it will go a tumultuous time. For me personally, it was a time of rebuilding from a series of personal losses coupled with a period of great innovation and exploration. During the years that ensued, I moved the company from services, into software and now back to a blended software/services model. I experienced great highs and tremendous challenges.

Of greatest importance, I learned.

When I used to do interviews of prospective students for Dartmouth, my alma mater, they would sometimes asked what was the most important thing I learned in college. Never wavering, I would always answer..."I learned how to learn". That skill has been essential to making it through the past decade. And the upcoming one seems no different.

In 2009, we experienced profound cultural change as society broadly accepted the new ways of doing things that the internet has made possible. As we (i.e. John Q. Public) become more comfortable with these new tools, I can guarantee that many industries will be redefined. If you are an executive, Web 2.0, social media and beyond all represent the opportunity to build a new future. Miss the opportunity and the alternative may be the path of dinosaurs.

For 2010, I am committing to writing more on this blog, to focusing my energies better and to building stronger relationships with partners, associates, customers...in short, all the smart people around me who can help elevate my thinking and drive new ideas into realities.

Thank you for reading in 2009 and I look forward to connecting again in the new decade!

Posted by jcioban at December 31, 2009 2:29 PM

Trackback Pings

TrackBack URL for this entry:
http://www.freshsqueezedmarketing.com/cgi-bin/mt-tb.cgi/176

Comments

Post a comment




Remember Me?